Social Media Marketing

Digital marketers and social media managers constantly juggle several important tasks at once. From content creation to analytics and audience engagement, there’s a steady flow of activity to oversee.  What if there was a way to streamline these processes and amplify your brand’s presence on social media—without missing a beat?  We’ve got great news. Rebrandly’s newest Hootsuite integration gets the job done! The Rebrandly + Hootsuite integration is a game-changer...

Social media isn’t just a great place to catch up with family, see your high school friend’s new baby photos, or get into heated political arguments.   When implemented thoughtfully, marketers that focus on offering value and building relationships with their audience can easily tap into the goldmine that is social media for lead generation. There are many ways to pick up leads through social channels. Typically, lead generation falls into...

If you frequent your Facebook newsfeed at all, you’ll have noticed that video is king at the moment. And with the ability to engage viewers in real-time, live video serves as the perfect tool for driving authentic engagements. So if you haven’t started using Facebook Live, check out our Facebook Live tips to help you out: Facebook Live’s Key Features Facebook is constantly updating the features and capabilities of its...

  Your Instagram bio is a small window of opportunity to tell prospective followers and customers everything they need to know about your brand.  When you break it down, you essentially have 150 characters to cover an entire mission statement, value proposition and CTA.  No pressure.  One of the most important elements you can add to your bio is a link. This is where you’ll be prompting your audience to...

Despite the tough competition for engagement among social media platforms, Instagram is still one of the most popular channels for marketers today. But if you’re going to drive engagements on the platform, you need to get your timing right. This means understanding the best time to post on Instagram today and updating your publishing schedule accordingly. If you’re here in search of a universal best time to post on Instagram,...

Timing is everything, and that applies to your Facebook marketing strategy as well. The idea is to publish your posts while your followers are the most active, so you have a better chance of engaging them and driving up your organic reach. In other words, knowing the best time to post on Facebook will help you get the most out of your social media marketing efforts. With a total of...

  Sharing links is how marketers get the word out about a product, service or brand. Whether you’re posting to social media, sharing links in a newsletter or directing customers to your latest YouTube video, links are often the first point of contact with customers online. But it’s not as straightforward as posting a long URL on social media and hoping for clicks – at least for savvy marketers, it...

  I was at a restaurant for breakfast recently and a friend of mine was trying to decide if she wanted to get the pancakes or the poached eggs. To help her decide, she did something that I never would have even thought of. She took out her phone, opened Instagram and looked at all the posts that the restaurant had been tagged in by customers. Sure enough, in the...

  Retargeting is an essential piece of every well-run digital marketing program. It helps you get the one that got away, as well as boost customer retention, brand awareness and brand recognition. It also encourages customers who have previously purchased one of your products to return and buy more. To offer you the best advice the industry has to offer, we reached out to over 20 marketers to bring you...

  Does your brand have the perfect Instagram bio yet? Or are you still unsure if it’s doing all it can for your business? Your bio is the mainstay of your Instagram profile. It tells prospective followers what you’re all about, why they should follow you and encourages them to take the next step and interact with your business. → Download Now: How To Build A Brand [FREE GUIDE] Your bio...

  When you think of social media, Facebook, Instagram or Linkedin may come to mind. But maybe it’s time to expand your definition. The question and answer platform Quora has over 200 million unique users that businesses like yours are now learning to turn into highly qualified leads. But If you want to know how to get traffic from Quora, you need to understand the unique nature of this social...

  Chrome Extensions are a huge benefit to Social Media Managers who want to optimize how they complete tasks. In a sphere where technology moves so fast, it is only fair that us Social Media Managers should be able to use some of the fast-pace to our advantage. In order to save you time searching for a variation of: “Social Media Chrome Extension” “Best Chrome Extensions for Social Media Marketing”...