Digital marketing is ever-changing. New tools are constantly being created, search engine algorithms are frequently changing and new social media platforms are coming online all the time. This makes digital marketing an exciting and innovative industry, but the challenge that this brings is that it can be hard to keep up with all the latest…
How the URL shortener was born and what the future has in store The history of URL shorteners, really? Really. Why are URL shorteners so important anyway? Well, for one, you’re already using URLs almost every single day. They’ve become an integral means of communication in the digital age. There are over 3.7 billion global internet…
If your brand is concerned with protecting customer data and preventing things like phishing attacks, it’s likely that your website has set up SSL certification – or is at least considering making the move. In recent years, web security has become a big priority for the likes of Google and the internet giant has…
Images comunicate better than texts. So I spent part of my time collecting what I think are the top 10 social media infographics ever. I based my rating on the subject covered, the quality of the images and presentation, originality and freshness of the approach. Hope you will like my post and will comment with your thoughts, eventually…
As a digital marketer, I love using Chrome extensions. Whether it’s speeding up a boring task or giving you some kind of insight you didn’t know about, there are thousands of Chrome extensions to choose from. So with that in mind, I wanted to make a list of some of my favorite Chrome extensions….
I play this little contest with myself whenever I’m creating a branded link. It’s like a mini game show, and my challenge is to come up with a memorable link that I haven’t used before. It needs to be unique and meaningful. Oh…meaningful. That’s where it’s a challenge. Even before they click, readers can…
Branded business email addresses are used by every company and professional. We almost take it for granted that every company has one, and if they don’t – well it doesn’t make a good first impression! In this article, we’re going to look at why having a branded business email address is essential in the…
A Custom URL Shortener: The key to Branding Your Links to Increase Reach and Engagement Wondering how you can use your custom URL shortener? Looking for creative, new ways to organize and share files, web pages, and content? As a custom URL shortener ourselves, we have seen it all. From people just wanting to edit their Instagram…
What is a Vanity URL? A vanity URL is a descriptive, memorable and pronounceable URL usually used to redirect URLs from one location to another. In the simplest terms, a vanity URL is a long URL that has been converted into a customized short link. A vanity URL can also be known as a branded Link or a custom short URL. Vanity URLs…
Over the years, domain names and URLs haven’t changed much and we have come to recognize their traditional format, our eyes glazing over their contents without looking for meaning or comprehension. But more recently, there has been something of a revolution in the domain name space and this is all beginning to change. An…