I was at a restaurant for breakfast recently and a friend of mine was trying to decide if she wanted to get the pancakes or the poached eggs. To help her decide, she did something that I never would have even thought of. She took out her phone, opened Instagram and looked at all…
You may have read a hundred and one other articles on how to increase CTR, but this one is different, I swear! My goal is to provide you with a really valuable guide to increasing your click-through rate that you can put to good use and hopefully share with your followers too. I don’t…
Much like the battle for the Iron Throne being waged in Westeros, there’s a battle taking place in the link management space. (Okay, maybe not as dramatic as the battle for the Iron Throne, but a battle nonetheless!) Generic short URLs once reigned as King, but much like the Mad King Aerys, they have…
Getting someone to read your content or view your website is becoming harder and harder. It’s not enough to create a great landing page or write some top notch content. To capture reader’s attention you have to promote your content rigorously. Your first move is most likely to post it on social media, then…
If you’re a product manager, engineer or even just a techie you may be considering integrating your product with a URL shortener API to shrink down the links that your product creates. (In this article, I’m going to make my life easier by referring to any tool, app or platform as a “product”.) Maybe…
Anyone who’s read any of our articles before will know that we don’t believe using short URLs is the best way to create, share and manage links. We follow the branded link way of life. Branded links allow users to connect their own domain (in other words, not a generic domain) to create custom short…
For the purpose of this blog post, I’m going to assume that you already have a vested interest in personal branding. You have social media accounts, maybe a blog and you’ve probably done some research into online personal branding tips already. But your online personal branding is something that can always be improved. A…
Recently my boss asked me to do some research on what are some of the best marketing tools we should be using at Rebrandly. I started with a simple search of ‘Best Marketing Tools‘ but found that with so many different products doing so many different things it was going to be a mammoth task…
Marketers have a huge abundance of tools that they use every day. There’s tools for content creation, blogging, emails, lead nurturing and more. But one key element of the marketing process that is often forgotten is the link management. We at Rebrandly recently wrote about how 70% of marketers are not in control of…
Before sitting down to write a completely different article I decided to do my usual research. I thought it would be interesting to look into the best way to increase click through rate for our next post. Not surprisingly, I found endless articles about how to improve the click through rate of your social…