Landing pages are a vital part of a successful inbound marketing strategy in 2020, as the power of good landing pages will generate leads for your business. By utilizing this strategy, your business will grow by converting prospects into leads, which in turn will potentially become paid customers further down the funnel.
Sounds pretty sweet, right?
Another benefit includes the ability to create unique experiences for different audiences. The beauty of using multiple landing pages is that you can create a different page for each different buyer persona, making them more targeted and geared towards your target buyers.
As marketers, we’re known to be obsessed with A/B testing. So you’ll be happy to know that with a good landing page builder, you can have countless iterations of all your landing pages to test and see which works best for your audience.
If you are not using landing pages as part of your marketing efforts in 2020, you are really missing out on potential $$.
But, it can be hard to know where to start and how to turn this into a successful part of your strategy. This is why we have put together this list of the best tools to get you started.
Let’s dive in!
Landingi is not only a platform to create a user-friendly and functional landing page — they also offer a few other solutions for online marketing. This tool also has a drag and drop landing page editor to make your work easier, 200+ handcrafted landing page templates and third-party integrations to improve using various tools together.
OptimizePress is the leading landing page and sales funnel platform for WordPress based websites. Their library has over 100 templates to instantly create the pages you need for your marketing campaigns. Every template is tested and optimized for speed and conversions so you get an instant advantage over your competitors. They have direct integrations with over 25 marketing services and tools, so you can instantly send data from landing pages and opt-in forms to your CRM or autoresponder for marketing followup and to trigger automation.
EngageBay is a powerful, integrated all-in-one marketing, sales, and service platform with free CRM. The EngageBay Landing Page Builder is a simple way to create beautiful, responsive, and high converting landing pages in minutes without writing any code. This free landing page builder is great for building your landing page, lead page, opt-in page, and squeeze page.
Ucraft is a website builder that enables you to build responsive landing pages — even with no coding background — to drive organic traffic and generate more leads. Users have the choice of 11 categories of templates, starting from business to app.
Brizy Cloud lets you connect with your audience, collect leads and convert more clients. This tool also offers a drag and drop builder that is very easy to use. They integrate with marketing apps like Zapier, Campaign Monitor, Mailchimp and Drip for example which will allow better conversions and lead generation. You can use their ready-made designs to create layouts for your landing pages.
PageCloud also has a drag and drop editing feature that makes it easy for the user to execute and style website content. In early 2020, they announced an update to the editor, leveraging the speed and structure of responsive web design combined with the flexibility of freeform editing. This tool has hundreds of integrations and full source code access.
Sunny Landing Pages is easy to use and offers a free template gallery where you can choose between 100+ landing page templates and over 1 million stock images. This tool also offers analytics so you can get an insight to understand attributes and behavior trends.
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