At Rebrandly, our goal is to get as many people as possible using vanity URLs to share their content. A vanity URL, aka custom short URL, aka branded link, makes for better branding and build trust with your audience. They also make social media, marketing emails and offline marketing materials that bit better for…
Inspirational ideas on how to choose the domain for your custom link shortener Surely you want to embed your brand name into all the links you share, right? So you’re buying a new domain for your custom link shortener? But you might be finding it hard to narrow down your options. Sometimes when you have too…
Understanding the Value of new domain extensions and How to Use Them to Create Custom Short Links By new domain extensions, I’m specifically talking about all the new gTLDs – generic top-level domains – that have been released over the last couple of years: .xyz .link .press .cool .city And the other – there are over one thousand…
Getting someone to read your content or view your website is becoming harder and harder. It’s not enough to create a great landing page or write some top-notch content. To capture reader’s attention you have to promote your content rigorously. Your first move is most likely to post it on social media, then send…
There are many advantages to creating branded short links. At first glance, branded links are short links that feature your brand name or an important keyword. Sharing branded links increases link trust, brand visibility, improves SEO which can increase click-through rates by up to 39%. Creating branded links also builds brand awareness and recognition…
Before sitting down to write a completely different article, I decided to do my usual research. I thought it would be interesting to find out how to increase the click-through rate of our next post. Not surprisingly, I found endless articles about how to improve the click-through rate of your social posts, emails and…