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Tag: retargeting campaigns

August 30, 2022 / Louisa McGrath / 1 Comment

Retargeting campaigns: 25 tips from marketing experts

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  Retargeting is an essential piece of every well-run digital marketing program. It helps you get the one that got away, as well as boost customer retention, brand awareness and brand recognition. It also encourages customers who have previously purchased one of your products to return and buy more. To offer you the best advice…

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September 1, 2021 / Beth McEntee / 2 Comments

Retargeting hack: How to reach people who haven’t visited your website

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  Given that 98% of customers don’t convert on the first visit to your website, it’s important to be top of mind when they reach the stage of being ready to make a buying decision.  Now, I’m sure you’re asking yourself the age-old question that has plagued every marketer since the dawn of time: when…

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