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Tag: perception

August 2, 2018 / Dario De Guz / 3 Comments

What is a Brand? The 4 Key Elements

what is a brand banner image

  The concept of a brand may feel simple or even obvious at first glance. Yet, many people may fail to realize that brand identity goes well beyond the tangible. Your brand encompasses far more than merely the obvious aspects of your business like your logo, name, and brand colors. In truth, your brand is far…

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