What is a URL Shortener? The Ultimate Guide to when, how, and why you should use a URL shortener. It’s a fair question… As a URL shortener and a company that specializes in everything to do with links, it’s something we get asked quite a lot. So we thought we’d give you the entire breakdown on…
Given that 98% of customers don’t convert on the first visit to your website, it’s important to be top of mind when they reach the stage of being ready to make a buying decision. Now, I’m sure you’re asking yourself the age-old question that has plagued every marketer since the dawn of time: when…
According to Forbes, retargeting will continue to be a priority for marketers in the coming year. With three-quarters of consumers taking notice of retargeting ads and 63% of marketers assigning a section of their budgets to it, this comes as no big surprise. If like other marketers, remarketing will be a key part of your…
When it comes to marketing, companies spend a lot of time and money creating campaigns to target potential customers across various channels, all with the aim of getting these potential customers to visit their websites. And it makes sense. If you get someone to visit your website, that’s half the battle, right? Well, it…
With the use of content curation and link retargeting, you can build your retargeting pixels faster. As a marketer, you may have heard of this cool thing that you can do called retargeting… It allows you to “pixel” your audience and serve them ads at a later time. Back in my agency days, when…
Before we delve into the world of content curation on Twitter, if you haven’t read part 1 of How to Quickly Find and Grow Your Twitter Following, please do so before reading this post. So you have the basics of your Twitter growth strategy rocking and rollin’, right? You’ve got a deep understanding of…