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Tag: digital marketing

April 15, 2022 / Louisa McGrath / 4 Comments

The Best Digital Marketing Books, According to Marketers

digital-marketing-books

  Digital marketing is ever-changing. New tools are constantly being created, search engine algorithms are frequently changing and new social media platforms are coming online all the time. This makes digital marketing an exciting and innovative industry, but the challenge that this brings is that it can be hard to keep up with all the latest…

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November 27, 2020 / Guest Author

Inbound Marketing for Your Online Store: 7 Strategies That Will Be Key in 2021 and Beyond

inbound marketing for your online store

  The e-commerce market is fiercely competitive, with big brands like Amazon selling almost everything on their platforms. Even big box brands like Walmart are selling their products online. So, how can other brands thrive in this market? E-commerce is not just about the biggest platform or fanciest marketing campaigns. In the end, it all…

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January 22, 2019 / Guest Author / 3 Comments

How to Use Text Message Marketing in Your Small Business

text message marketing for small businesses

  Like most people, you probably have a cell phone, and you probably use that cell phone to read text messages. Most Americans spend way more time sending texts than talking on the phone, and younger generations, in particular, prefer to communicate via text.  So if you’re a small business owner, why wouldn’t you want…

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