If you’re sharing content online, then you’re probably using a URL shortener. And if you’re not, come and talk to me, I know a really great custom link shortener you can use! But, did you know there are some big no-nos when it comes to URL shortening? Things that can cost you reach, brand awareness…
Before sitting down to write a completely different article, I decided to do my usual research. I thought it would be interesting to find out how to increase the click-through rate of our next post. Not surprisingly, I found endless articles about how to improve the click-through rate of your social posts, emails and…
I’m sure you’ve seen branded links popping up everywhere these days. Most major brands like Pepsi, Virgin, Starbucks, and Samsung are already using them to associate the content they share with their brands. And for a reason. Branded links help build brand recognition. Having your brand on a link makes any content you share…
Use the Twitter bio and profile to get more followers Are you getting the most out of your Twitter profile? Do you have your bio keyword optimized? Let’s take a look… I’m going to give you the exact steps you need to create the perfect Twitter bio. I’ve used this process myself, for about two dozen…
Late last month, Google announced that it will bring its goo.gl URL shortener to an end. From this week, its service won’t be available to new or anonymous users. While current users won’t be able to use it come March 2019. If you’re a fateful user of the service don’t worry, you’ll be able to…
Both big and small brands are experimenting with emoji marketing 🙌 Emojis are quickly changing the way we communicate and have become a steadfast part of modern language. Emojis are used by 92% of internet users and with new symbols constantly coming on-stream and their global use, some say it’s the fastest growing language in history….
One of the many reasons we love digital marketing so much is because it is trackable. Analytics gives us an insight into what works and what doesn’t. At our fingertips, we can access detailed insights into what appeals to our target audience and the content that converts successfully. The more metrics we have, the…
We’re going to delve into a list of the some of the best social media automation tools and give an analysis of what tools will best fit your business. But it’s usually a good idea to start with the basics, so first of all we’ll ask the simplest question… What are social media automation…
Chrome Extensions are a huge benefit to Social Media Managers who want to optimize how they complete tasks. In a sphere where technology moves so fast, it is only fair that us Social Media Managers should be able to use some of the fast-pace to our advantage. In order to save you time searching…
Before we delve into the world of content curation on Twitter, if you haven’t read part 1 of How to Quickly Find and Grow Your Twitter Following, please do so before reading this post. So you have the basics of your Twitter growth strategy rocking and rollin’, right? You’ve got a deep understanding of…