Social media marketing puts a global audience at the fingertips of digital marketers. It’s a vital tool for brands who want to build trust and create meaningful relationships with their customers.
Rebrandly’s custom link shortening tool is all about helping marketers easily create trusted, meaningful and visually appealing links to share on social media. Branded links build trust with your audience, improve brand awareness and increase click-through rates.
Our blog posts cover many aspects of social media marketing. We cover everything from how to grow a Twitter following and content curation for social media, right down to Quora marketing and Instagram for beginners. No matter what platforms you’re using, you’re sure to find something that will inform your company’s social media strategy.
If there is a topic related to social media marketing that you’d like to see covered on our blog, get in touch and we’ll try to cover it.
Whether you’ve been blindly posting on social media or you’re getting into social media marketing for the first time, you’ll hardly find success without a proper plan in place. A social media marketing plan helps you organise your efforts, take a strategic approach, and focus your time and resources on the most important things….
You may have heard over and over again from multiple sources how important it is to engage your audience. But even though you’ve been following social media best practices and sharing high-quality content regularly, you still don’t see the kind of engagement that delivers measurable results. That’s understandable because driving social engagement is easier…
Being successful on social media isn’t just about finding great things to post and getting thousands of followers. For true success, those posts and followers also have to translate into quantitative results for your business. That’s where your social media metrics enter the picture as they help you get a clear idea of exactly how your…
Since its launch in 2016, Facebook Live has quickly won the hearts of the platform’s billions of users. And within just two years, it had seen over 3.5 billion broadcasts in total. Even among marketers, the feature has seen large-scale adoption with 70% of them using it directly. But if you’re planning to adopt…
Social media isn’t just a great place to catch up with family, see your high school friend’s new baby photos, or get into heated political arguments. When implemented thoughtfully, marketers that focus on offering value and building relationships with their audience can easily tap into the goldmine that is social media for lead generation….
According to Statista, “Almost 4.54 billion people were active internet users as of January 2020, encompassing 59% of the global population.” Among them, 3.48 Billion users are on social media; equates 45% of the world’s populations. Most of them are active daily, providing a significant amount of data to the world. This data has proven to be a…
Does your brand have the perfect Instagram bio yet? Or are you still unsure if it’s doing all it can for your business? Your bio is the mainstay of your Instagram profile. It tells prospective followers what you’re all about, why they should follow you and encourages them to take the next step and interact…
Timing is everything, and that applies to your Facebook marketing strategy as well. The idea is to publish your posts while your followers are the most active, so you have a better chance of engaging them and driving up your organic reach. In other words, knowing the best time to post on Facebook will…
If you’re looking to promote products and services to businesses and professionals, LinkedIn is the social media platform for you. LinkedIn is the social media platform where you are likely to find the key decision-makers. In fact, 20% of users are senior-level influencers. And then there’s LinkedIn’s organic reach. LinkedIn currently has the best organic…
Social media marketing may seem like something you have to do because everyone else is doing it. So, you jump on the bandwagon because you don’t want to fall behind. But why use social media marketing in the first place, especially for B2B companies? What do you get out of it, and how can you…