Social media marketing puts a global audience at the fingertips of digital marketers. It’s a vital tool for brands who want to build trust and create meaningful relationships with their customers.
Rebrandly’s custom link shortening tool is all about helping marketers easily create trusted, meaningful and visually appealing links to share on social media. Branded links build trust with your audience, improve brand awareness and increase click-through rates.
Our blog posts cover many aspects of social media marketing. We cover everything from how to grow a Twitter following and content curation for social media, right down to Quora marketing and Instagram for beginners. No matter what platforms you’re using, you’re sure to find something that will inform your company’s social media strategy.
If there is a topic related to social media marketing that you’d like to see covered on our blog, get in touch and we’ll try to cover it.
Despite the tough competition for engagement amongst social media platforms, Instagram is still one of the most popular channels of choice for marketers today. And while it’s no longer the case that posts are ordered chronologically on users’ feeds, the time you choose to post on the platform is still crucial when it comes…
One of the main draws of social media is the fact that it prompts a two-way conversation with your target audience. This is important at all stages of building a brand — whether you’re starting out from scratch or looking to consistently improve as a household name. Listening to what people are saying about…
At Rebrandly, our goal is to get as many people as possible using vanity URLs to share their content. A vanity URL, aka custom short URL, aka branded link, makes for better branding and build trust with your audience. They also make social media, marketing emails and offline marketing materials that bit better for…
To capture the new generation of consumers, businesses need to build brand trust. Social media is the new word of mouth, and brand trust is what measures how seriously Millennials and Generation Z will take you. → Download Now: How To Build A Brand [FREE GUIDE] According to Havas Media, there is plenty of…
Whether you represent an agency or you’re an independent social media marketing professional, you probably face the same challenges every day in order to provide valuable content to your clients and their business. You need to offer them that make an impact and generate engaging posts at light speed. And it probably gets overwhelming…
I was at a restaurant for breakfast recently and a friend of mine was trying to decide if she wanted to get the pancakes or the poached eggs. To help her decide, she did something that I never would have even thought of. She took out her phone, opened Instagram and looked at all…
If you haven’t yet run into the term “ephemeral content” and aren’t sure what it means, don’t let the seemingly fancy marketing buzzword confuse you. To help demystify the concept entirely, here’s a bit of etymology first: Ephemeral means temporary, derived from the Greek word ephemeros, which roughly translates to “lasting only one day”…
When it comes to sharing video online, YouTube is king. The platform boasts over a billion hours of video watched per day and is the second highest search engine online behind only its owner, Google. With such a massive reach, it’s clear why marketers favor the platform when engaging with consumers through video. But when it comes…
As of June 2018, there were over 1 billion active users on Instagram, making it one of the most used social media platforms around the world. Its rapid growth and high engagement rates have drawn in brands, each vying for the attention and engagement of their audiences. Although the platform has all of the…
Between managing a hefty posting schedule and keeping up with what seems like constant algorithm updates, each day as a social media manager moves faster than the last. In a world where your audience is craving more personalized, compelling, content, it can sometimes feel like an impossible task to remember everything when writing on social…