Social media marketing puts a global audience at the fingertips of digital marketers. It’s a vital tool for brands who want to build trust and create meaningful relationships with their customers.
Rebrandly’s custom link shortening tool is all about helping marketers easily create trusted, meaningful and visually appealing links to share on social media. Branded links build trust with your audience, improve brand awareness and increase click-through rates.
Our blog posts cover many aspects of social media marketing. We cover everything from how to grow a Twitter following and content curation for social media, right down to Quora marketing and Instagram for beginners. No matter what platforms you’re using, you’re sure to find something that will inform your company’s social media strategy.
If there is a topic related to social media marketing that you’d like to see covered on our blog, get in touch and we’ll try to cover it.
If you haven’t yet run into the term “ephemeral content” and aren’t sure what it means, don’t let the seemingly fancy marketing buzzword confuse you. To help demystify the concept entirely, here’s a bit of etymology first: Ephemeral means temporary, derived from the Greek word ephemeros, which roughly translates to “lasting only one day”…
When it comes to sharing video online, YouTube is king. The platform boasts over a billion hours of video watched per day and is the second highest search engine online behind only its owner, Google. With such a massive reach, it’s clear why marketers favor the platform when engaging with consumers through video. But when it comes…
As of June 2018, there were over 1 billion active users on Instagram, making it one of the most used social media platforms around the world. Its rapid growth and high engagement rates have drawn in brands, each vying for the attention and engagement of their audiences. Although the platform has all of the…
Between managing a hefty posting schedule and keeping up with what seems like constant algorithm updates, each day as a social media manager moves faster than the last. In a world where your audience is craving more personalized, compelling, content, it can sometimes feel like an impossible task to remember everything when writing on social…
Recently my boss asked me to do some research into the best marketing tools so we could know what we should be using at Rebrandly. I started with a simple search: ‘Best Marketing Tools‘. But I found so many different marketing products doing so many different things. I knew it was going to be a…
As a custom link shortener, we here at Rebrandly are familiar with everything there is to know about short links. But for anyone who isn’t quite as obsessed as we are, we know it can be difficult to keep track of the rules and best practices for posting links to different platforms and, even, how to…
If you frequent your Facebook newsfeed at all, you’ll have noticed that video is king at the moment. And if you haven’t started using live streaming to promote your brand yet, now’s the perfect time. Check out our Facebook Live tips to help you out: Facebook Live’s Latest Features Earlier this month, Facebook introduced three…
Use the Twitter bio and profile to get more followers Are you getting the most out of your Twitter profile? Do you have your bio keyword optimized? Let’s take a look… I’m going to give you the exact steps you need to create the perfect Twitter bio. I’ve used this process myself, for about two dozen…
Retargeting is an essential piece of every well run digital marketing program. It helps you get the one that got away, as well as boost customer retention, brand awareness and brand recognition. It also encourages customers who have previously purchased one of your products to return and buy more. To offer you the best…
Both big and small brands are experimenting with emoji marketing 🙌 Emojis are quickly changing the way we communicate and have become a steadfast part of modern language. Emojis are used by 92% of internet users and with new symbols constantly coming on-stream and their global use, some say it’s the fastest growing language in history….