Both SEO and analytics can be hard to get your head around, but they are an unavoidable reality for digital marketers.
Here at Rebrandly, we’re proud to say we can help you out with both of them. Using our tool to create branded links will optimize them for search engines. While our easy-to-use UTM builder allows you to improve your marketing stats and track your traffic sources accurately.
So, as a resource for experienced marketers, our blog provides in-depth information and insights into SEO and analytics sharing what we’ve learned over the years.
With blog posts covering everything from image SEO, right down to UTM parameters to track your marketing efforts accurately, you’re sure to find a useful resource for your business.
If there’s a topic related to SEO or marketing analytics that you’d like to see covered in one of our blog posts, get in touch. We’re always happy to know what content marketers are in need of.
It’s crazy to think that businesses once functioned without data when nowadays, it fuels the vast majority of what we do. The rise of business intelligence has led us to make data-driven decisions across all departments — from marketing, to finance, to sales. We analyze consumer behavior and we use these insights to help…
SEO has long been a key component in any successful marketing strategy. It’s a well-known fact in the industry that everything you create online (be it a website, a blog post, a video — or practically anything else) needs to please the ‘Google Gods’ in order to rank highly in search results and gain…
Marketing without analytics is like a car with no gas — it’s still functional in theory, but it won’t get you very far. Tracking all of your marketing efforts, both online and offline can be a difficult feat. You want to ensure you’re tracking every point at which a prospective customer interacts with your…
Yes, you heard it right, we’re taking the URL offline for this piece to show you how to track offline marketing activities using branded links. URLs are essential for online marketing campaigns, but they can be just as useful offline. Let’s move away from the computer for a moment, and expand the horizons of the…
UTMs can be tricky to get right. But once you’ve incorporated them into your marketing analytics, there is no going back. The insights they provide are invaluable. Taking your tagging to the next level can seem like a daunting task – especially if you haven’t got the initial implementation quite right yet. But these…
One of the many reasons we love digital marketing so much is because it is trackable. Analytics gives us an insight into what works and what doesn’t. At our fingertips, we can access detailed insights into what appeals to our target audience and the content that converts successfully. The more metrics we have, the…
It’s well-known that a firm grasp of SEO best practices can play a significant part in growing your business and getting your brand’s name out there. A combination of careful research, a strong social media presence, and strategic use of keywords throughout your copy can dramatically increase the visibility of your brand, making it…