Authority, Access, Answers and How to Draw a Crowd: Blogging to Complement your Ecommerce Business

ecommerce business

  There are so many different facets of digital marketing, but in the Ecommerce world, by far the most significant is content. For Ecommerce vendors, blogging has the potential to increase buyer trust, establish brand recognition in a saturated market, and ultimately generate sales. Small business owners recognize the importance of creating content, but are…

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How to Create an Email Marketing Strategy That Will Grow Your Business

Most businesses, regardless of the industry, can benefit significantly from developing an email marketing strategy. Email marketing helps business owners develop strong customer relationships and build a superior brand, which keeps the company growing.  Email marketing is not only effective but profitable.  Email marketing is relevant, powerful, and affordable. Let’s discuss how your brand can…

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Ephemeral Content: Why Your Audience Loves It And How You Can Use It For Brand Building

Ephemeral Content

  If you haven’t yet run into the term “ephemeral content” and aren’t sure what it means, don’t let the seemingly fancy marketing buzzword confuse you. To help demystify the concept entirely, here’s a bit of etymology first: Ephemeral means temporary, derived from the Greek word ephemeros, which roughly translates to “lasting only one day”…

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