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What is a Branded Link?

What is a Branded Link

Defining the Difference Between the Branded Link and a Generic Link I bet you’ve noticed them popping up all over social media already. Pepsi has one:Virgin has one:And of course I have one too: What’s that? A branded link – a shortened URL built around a brand name or related term that helps to associate the…

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Domain Reputation of Links

Domain Reputation Link

  Domain reputation of links has become quite a concern for those looking to market their business. Between Google changing its ranking system repeatedly and emails being filtered based on domain trustworthiness, it’s harming how businesses communicate with their target audience. However, there are ways to ensure domain authority and increase domain rank. What is…

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Branded Links vs Short Links

Branded Links vs Short Links

Branded Links, everyone else is using them…  Are you?  You share posts you’ve found helpful. Recommend videos that made you laugh. Comment on presentations and other content too and occasionally even slag some authors (only if they deserved it, of course).  But did you know that unless you use a branded domain to tell others…

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What is a Brand?

What is a Brand

  The concept of a brand may feel simple or even obvious at first blush, yet many people may fail to realize that brand identity goes well beyond the tangible.  Your brand encompasses far more than merely the obvious aspects of your business like your logo, name, and color palette.  In truth, your brand is…

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